{"id":24695,"date":"2023-12-15T10:14:36","date_gmt":"2023-12-15T09:14:36","guid":{"rendered":"https:\/\/ideologo.com\/vanesa-rivas-vrows\/"},"modified":"2026-06-08T17:27:34","modified_gmt":"2026-06-08T15:27:34","slug":"vanesa-rivas-vrows","status":"publish","type":"post","link":"https:\/\/ideologo.com\/en\/vanesa-rivas-vrows\/","title":{"rendered":"Vanesa Rivas &#8211; VROWS"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Despu\u00e9s de haber realizado la identidad corporativa para la especialista en cejas Vanesa Rivas y su tagline de posicionamiento de marketing: La maestra de las cejas \u2013 The Brows Maestra, nos encarg\u00f3 el\u00a0<strong>branding<\/strong>\u00a0(naming y packaging) para su nueva l\u00ednea de productos espec\u00edficos. El nombre que propusimos es\u00a0<strong>Vrows<\/strong>, que se compone de sus iniciales\u00a0<strong>VR\u00a0<\/strong>y la palabra\u00a0<strong>&#8220;Brows&#8221;\u00a0<\/strong>cejas en ingl\u00e9s. Un nombre perfecto altamente recordable y descriptivo para una marca internacional.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para el\u00a0<strong>dise\u00f1o del packaging<\/strong>\u00a0hemos utilizado la misma tipograf\u00eda que para la identidad corporativa de Vanesa Rivas. Seguidamente, aumentamos el peso de la VR y colocamos el logo en posici\u00f3n vertical para darle m\u00e1s espacio y car\u00e1cter.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una imagen de marca directa y prestigiosa que ha logrado en poco tiempo superar todas las expectativas de notoriedad y ventas.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vrows, los mejores productos para unas cejas on point.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"618\" height=\"223\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-016_FINAL-1.png\" alt=\"logotipo de Vanesa Rivas dise\u00f1ado por Ideologo\" class=\"wp-image-19210\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-016_FINAL-1.png 618w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-016_FINAL-1-300x108.png 300w\" sizes=\"auto, (max-width: 618px) 100vw, 618px\" \/><\/figure>\n<\/div>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"658\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL-1024x658.jpg\" alt=\"caja de Vanesa rivas\" class=\"wp-image-19123\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL-1024x658.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL-300x193.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL-768x494.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL-650x418.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-019_FINAL.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1-1024x576.png\" alt=\"dise\u00f1o de packaging Vrows por ideologo\" class=\"wp-image-19218\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1-1024x576.png 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1-300x169.png 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1-768x432.png 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1-650x366.png 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-1.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2-1024x576.png\" alt=\"Productos Vrows dise\u00f1ados por Ideologo\" class=\"wp-image-19221\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2-1024x576.png 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2-300x169.png 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2-768x432.png 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2-650x366.png 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-2.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"658\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL-1024x658.jpg\" alt=\"Bolsa corporativa dise\u00f1ada por Ideologo\" class=\"wp-image-19147\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL-1024x658.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL-300x193.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL-768x494.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL-650x418.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/12\/VROWS-017_FINAL.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Despu\u00e9s de haber realizado la identidad corporativa para la especialista en cejas Vanesa Rivas y su tagline de posicionamiento de marketing: La maestra de las cejas \u2013 The Brows Maestra, nos encarg\u00f3 el\u00a0branding\u00a0(naming y packaging) para su nueva l\u00ednea de productos espec\u00edficos. El nombre que propusimos es\u00a0Vrows, que se compone de sus iniciales\u00a0VR\u00a0y la palabra\u00a0&#8220;Brows&#8221;\u00a0cejas [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[326,325,324,4],"tags":[330,328,329,334,332,336,335,331,333,327,337,338],"class_list":["post-24695","post","type-post","status-publish","format-standard","hentry","category-branding","category-pack","category-packaging","category-uncategorized","tag-andalucia","tag-branding","tag-cadiz","tag-design","tag-espana","tag-estampings","tag-identidad-corporativa","tag-ideologo","tag-madrid","tag-packaging","tag-vanesa-rivas","tag-vrows"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vanesa Rivas - VROWS - Ide\u00f3logo<\/title>\n<meta name=\"description\" content=\"Vanesa Rivas: The brows maestra. 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