{"id":24722,"date":"2017-03-31T18:34:24","date_gmt":"2017-03-31T16:34:24","guid":{"rendered":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/"},"modified":"2026-06-08T17:27:38","modified_gmt":"2026-06-08T15:27:38","slug":"alvarez-gomez-flores-mediterraneas","status":"publish","type":"post","link":"https:\/\/ideologo.com\/en\/alvarez-gomez-flores-mediterraneas\/","title":{"rendered":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS"},"content":{"rendered":"<p>Creamos el nombre, la imagen gr\u00e1fica y el dise\u00f1o de packaging de Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.<\/p>\n<p>Flores Mediterr\u00e1neas, es una colecci\u00f3n de frescas aguas de tocador que resulta\u00a0de evocar los m\u00e1s frescos aromas de flores de jardines y bosques mediterr\u00e1neos. Para comunicarlo gr\u00e1ficamente, combinamos elementos tradicionales de \u00c1lvarez G\u00f3mez como el color amarillo y las composiciones tipogr\u00e1ficas cl\u00e1sicas con etiquetas de colores llamativos, consiguiendo un resultado retro-moderno con mucha notoriedad visual en punto de venta.<\/p>\n<p>Dada la amplia extensi\u00f3n de la familia, creamos un \u00fanico modelo de estuche y frasco que se personalizan con la vistosa etiqueta de cada perfume resolviendo as\u00ed el reto de diferenciaci\u00f3n y ajustando costes de producci\u00f3n que nos permitieron ir a materiales premium con acabados en relieve.<\/p>\n<p>Flores Mediterr\u00e1neas de \u00c1lvarez G\u00f3mez irrumpe en el mercado sorprendiendo al p\u00fablico y a la prensa <span style=\"line-height: 1.6;\">que no ha tardado en publicar la l\u00ednea para rellenar sus p\u00e1ginas de Flores Mediterr\u00e1neas. \u00a1Qu\u00e9 frescas!.<br \/>\n<\/span><\/p>\n<p><a href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg\" alt=\"alvarez gomez flores mediterr\u00e1neas por ideologo\" width=\"775\" height=\"520\" \/><\/a><\/p>\n<p><a href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-6.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-6.jpg\" alt=\"alvarezgomez-floresmed-6\" width=\"775\" height=\"563\" \/><\/a><a href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-4.jpg\" alt=\"dise\u00f1o de packaging \u00e1lvarez g\u00f3mez por ideologo\" width=\"775\" height=\"828\" \/><\/a><a href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-1.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-1.jpg\" alt=\"ideologo-flores-mediterraneas\" width=\"775\" height=\"520\" \/><\/a><a href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-9.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-9.jpg\" alt=\"alvarezgomez-floresmed-9\" width=\"778\" height=\"468\" \/><\/a><a style=\"line-height: 1.6;\" href=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-8.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-8.jpg\" alt=\"alvarezgomez-floresmed-8\" width=\"778\" height=\"895\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creamos el nombre, la imagen gr\u00e1fica y el dise\u00f1o de packaging de Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez. Flores Mediterr\u00e1neas, es una colecci\u00f3n de frescas aguas de tocador que resulta\u00a0de evocar los m\u00e1s frescos aromas de flores de jardines y bosques mediterr\u00e1neos. Para comunicarlo gr\u00e1ficamente, combinamos elementos tradicionales [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[326,325],"tags":[408,328,329,332,409,410,335,331,333,327,411],"class_list":["post-24722","post","type-post","status-publish","format-standard","hentry","category-branding","category-pack","tag-alvarez-gomez","tag-branding","tag-cadiz","tag-espana","tag-flores-mediterraneas","tag-fragancias","tag-identidad-corporativa","tag-ideologo","tag-madrid","tag-packaging","tag-perfume"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo<\/title>\n<meta name=\"description\" content=\"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo\" \/>\n<meta property=\"og:description\" content=\"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/\" \/>\n<meta property=\"og:site_name\" content=\"Ide\u00f3logo\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-31T16:34:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-08T15:27:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg\" \/>\n<meta name=\"author\" content=\"odmoficina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"odmoficina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/\"},\"author\":{\"name\":\"odmoficina\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/#\\\/schema\\\/person\\\/13ea50226bac0bf5488c0e830e21bf37\"},\"headline\":\"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS\",\"datePublished\":\"2017-03-31T16:34:24+00:00\",\"dateModified\":\"2026-06-08T15:27:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/\"},\"wordCount\":194,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ideologo.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/alvarezgomez-floresmed-3.jpg\",\"keywords\":[\"Alvarez G\u00f3mez\",\"branding\",\"C\u00e1diz\",\"espa\u00f1a\",\"Flores Mediterr\u00e1neas\",\"fragancias\",\"Identidad corporativa\",\"ideologo\",\"madrid\",\"packaging\",\"perfume\"],\"articleSection\":[\"Branding\",\"Pack\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/\",\"url\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/\",\"name\":\"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ideologo.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/alvarezgomez-floresmed-3.jpg\",\"datePublished\":\"2017-03-31T16:34:24+00:00\",\"dateModified\":\"2026-06-08T15:27:38+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/#\\\/schema\\\/person\\\/13ea50226bac0bf5488c0e830e21bf37\"},\"description\":\"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ideologo.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/alvarezgomez-floresmed-3.jpg\",\"contentUrl\":\"https:\\\/\\\/ideologo.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/alvarezgomez-floresmed-3.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/alvarez-gomez-flores-mediterraneas\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ideologo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/#website\",\"url\":\"https:\\\/\\\/ideologo.com\\\/\",\"name\":\"Ide\u00f3logo\",\"description\":\"Oficina de dise\u00f1o y marketing - branding que es gerundio\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ideologo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ideologo.com\\\/#\\\/schema\\\/person\\\/13ea50226bac0bf5488c0e830e21bf37\",\"name\":\"odmoficina\",\"url\":\"https:\\\/\\\/ideologo.com\\\/en\\\/author\\\/odmoficina\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo","description":"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/","og_locale":"en_US","og_type":"article","og_title":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo","og_description":"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.","og_url":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/","og_site_name":"Ide\u00f3logo","article_published_time":"2017-03-31T16:34:24+00:00","article_modified_time":"2026-06-08T15:27:38+00:00","og_image":[{"url":"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg","type":"","width":"","height":""}],"author":"odmoficina","twitter_card":"summary_large_image","twitter_misc":{"Written by":"odmoficina","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#article","isPartOf":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/"},"author":{"name":"odmoficina","@id":"https:\/\/ideologo.com\/#\/schema\/person\/13ea50226bac0bf5488c0e830e21bf37"},"headline":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS","datePublished":"2017-03-31T16:34:24+00:00","dateModified":"2026-06-08T15:27:38+00:00","mainEntityOfPage":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/"},"wordCount":194,"commentCount":0,"image":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#primaryimage"},"thumbnailUrl":"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg","keywords":["Alvarez G\u00f3mez","branding","C\u00e1diz","espa\u00f1a","Flores Mediterr\u00e1neas","fragancias","Identidad corporativa","ideologo","madrid","packaging","perfume"],"articleSection":["Branding","Pack"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/","url":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/","name":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS - Ide\u00f3logo","isPartOf":{"@id":"https:\/\/ideologo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#primaryimage"},"image":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#primaryimage"},"thumbnailUrl":"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg","datePublished":"2017-03-31T16:34:24+00:00","dateModified":"2026-06-08T15:27:38+00:00","author":{"@id":"https:\/\/ideologo.com\/#\/schema\/person\/13ea50226bac0bf5488c0e830e21bf37"},"description":"Naming y dise\u00f1o de packaging para Flores Mediterr\u00e1neas,\u00a0la nueva familia de fragancias de la prestigiosa marca espa\u00f1ola \u00c1lvarez G\u00f3mez.","breadcrumb":{"@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#primaryimage","url":"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg","contentUrl":"https:\/\/ideologo.com\/wp-content\/uploads\/2017\/03\/alvarezgomez-floresmed-3.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/ideologo.com\/alvarez-gomez-flores-mediterraneas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ideologo.com\/"},{"@type":"ListItem","position":2,"name":"ALVAREZ G\u00d3MEZ FLORES MEDITERR\u00c1NEAS"}]},{"@type":"WebSite","@id":"https:\/\/ideologo.com\/#website","url":"https:\/\/ideologo.com\/","name":"Ide\u00f3logo","description":"Oficina de dise\u00f1o y marketing - branding que es gerundio","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ideologo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ideologo.com\/#\/schema\/person\/13ea50226bac0bf5488c0e830e21bf37","name":"odmoficina","url":"https:\/\/ideologo.com\/en\/author\/odmoficina\/"}]}},"_links":{"self":[{"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/posts\/24722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/comments?post=24722"}],"version-history":[{"count":1,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/posts\/24722\/revisions"}],"predecessor-version":[{"id":24891,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/posts\/24722\/revisions\/24891"}],"wp:attachment":[{"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/media?parent=24722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/categories?post=24722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideologo.com\/en\/wp-json\/wp\/v2\/tags?post=24722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}