{"id":24821,"date":"2023-03-24T09:20:21","date_gmt":"2023-03-24T08:20:21","guid":{"rendered":"https:\/\/ideologo.com\/caso-de-exito\/cadiz-2023\/"},"modified":"2026-06-08T17:39:16","modified_gmt":"2026-06-08T15:39:16","slug":"cadiz-2023","status":"publish","type":"proyecto","link":"https:\/\/ideologo.com\/en\/caso-de-exito\/cadiz-2023\/","title":{"rendered":"C\u00e1diz 2023 \u00b7 IX Congreso Internacional de la Lengua Espa\u00f1ola"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>C\u00e1diz acoger\u00e1 en 2023 el IX Congreso Internacional de la Lengua Espa\u00f1ola<\/strong> junto al Ministerio de Exteriores, la RAE y el Instituto Cervantes.&nbsp;<br>En Ide\u00f3logo nos sentimos afortunados de sumarnos a esta celebraci\u00f3n tras ser elegidos para <strong>dise\u00f1ar su identidad corporativa.<\/strong> Una oportunidad de volver a reivindicar el papel de C\u00e1diz y el v\u00ednculo entre Espa\u00f1a e Hispanoam\u00e9rica que acogemos con enorme ilusi\u00f3n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dada la <strong>enorme aceptaci\u00f3n que ha tenido la identidad corporativa<\/strong> que creamos para la candidatura de C\u00e1diz para el 2025, se ha decidido mantener la misma para 2023, adapt\u00e1ndola para que cumpla correctamente las nuevas necesidades de comunicaci\u00f3n (cambio de fechas, eliminar candidatura, etc.). <br>Respecto al concepto creativo, s\u00f3lo recordar la base que nos llev\u00f3 a la creaci\u00f3n de esta identidad<strong>: la virgulilla o tilde de la \u201c\u00f1\u201d es la protagonista,<\/strong> un elemento diferenciador del castellano que, adem\u00e1s, cual bandera n\u00e1utica, nos ayuda a reflejar el viento, tan caracter\u00edstico de C\u00e1diz.<strong> <\/strong>El de poniente y el de levante.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"737\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02-1024x737.jpg\" alt=\"Identidad corporativa de Cadiz 2023 Congreso Internacional de la Lengua \" class=\"wp-image-3544\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02-1024x737.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02-300x216.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02-768x553.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02-650x468.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2021\/03\/ideologo-cadiz2025-02.jpg 1428w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"673\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA-1024x673.jpg\" alt=\"Cadiz 2023 Congreso Internacional de la Lengua identidad corporativa\" class=\"wp-image-15770\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA-1024x673.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA-300x197.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA-768x505.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA-650x427.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_CASA_IBEROAMERICA.jpg 1140w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"673\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA-1024x673.jpg\" alt=\"Cadiz 2023 Congreso Internacional de la Lengua identidad publicidad ideologo\" class=\"wp-image-15764\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA-1024x673.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA-300x197.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA-768x505.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA-650x427.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA.jpg 1140w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"673\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2-1024x673.jpg\" alt=\"Branding de Cadiz 2023 Congreso Internacional de la Lengua ideologo\" class=\"wp-image-15766\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2-1024x673.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2-300x197.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2-768x505.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2-650x427.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BANDEROLA2.jpg 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"673\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP-1024x673.jpg\" alt=\"Publicidad en marquesina de Cadiz 2023 Congreso Internacional de la Lengua Ideologo\" class=\"wp-image-15772\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP-1024x673.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP-300x197.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP-768x505.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP-650x427.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_DUS_STOP.jpg 1140w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"673\" height=\"1024\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BOLSA-673x1024.jpg\" alt=\"Merchandising de Cadiz2c023 Congreso Internacional de la Lengua Ideologo\n\" class=\"wp-image-15768\" style=\"aspect-ratio:0.6572265625;object-fit:cover\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BOLSA-673x1024.jpg 673w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BOLSA-197x300.jpg 197w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BOLSA-650x989.jpg 650w, https:\/\/ideologo.com\/wp-content\/uploads\/2023\/03\/CADIZ2023_BOLSA.jpg 749w\" sizes=\"auto, (max-width: 673px) 100vw, 673px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Presentamos la identidad corporativa definitiva una vez confirmada la ciudad como sede oficial del evento. <\/p>\n","protected":false},"featured_media":15763,"template":"","categoria":[],"class_list":["post-24821","proyecto","type-proyecto","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00e1diz 2023 \u00b7 IX Congreso Internacional de la Lengua Espa\u00f1ola - Ide\u00f3logo<\/title>\n<meta name=\"description\" content=\"C\u00e1diz acoger\u00e1 en 2023 el IX Congreso Internacional de la Lengua Espa\u00f1ola junto al Ministerio de Exteriores, la RAE y el Instituto Cervantes.\" \/>\n<meta name=\"robots\" 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