{"id":24843,"date":"2020-09-16T15:29:05","date_gmt":"2020-09-16T13:29:05","guid":{"rendered":"https:\/\/ideologo.com\/caso-de-exito\/bendito-alimento\/"},"modified":"2026-06-08T17:39:21","modified_gmt":"2026-06-08T15:39:21","slug":"bendito-alimento","status":"publish","type":"proyecto","link":"https:\/\/ideologo.com\/en\/caso-de-exito\/bendito-alimento\/","title":{"rendered":"Bendito Alimento"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Todos los proyectos que abordamos nos entusiasman y cuando se trata de un encargo tan integral como Bendito Alimento, especialmente. Part\u00edamos de cero con el objetivo de crear una marca y un concepto de retail para productos ecol\u00f3gicos y de proximidad. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para el naming, quer\u00edamos trasmitir algo fresco que hablase de las bondades \u201cdivinas\u201d de la alimentaci\u00f3n limpia y org\u00e1nica. Bendito Alimento, cumpl\u00eda con creces todos los requisitos del briefing y a partir de ah\u00ed creamos un logo tipo monograma que era a la vez vegetal y artesano. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para el interior comenzamos \u201cdestripando\u201d el local de techos, suelos, paredes, dej\u00e1ndolo lo m\u00e1s desnudo posible. El ladrillo visto de la pared, azulejos artesanos y una iluminaci\u00f3n especialmente c\u00e1lida, hicieron el resto. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para el visual merchandising dise\u00f1amos unas estanter\u00edas elegantes y b\u00e1sicas que permit\u00edan al producto presentarse con claridad. La rotulaci\u00f3n manual, divertida y colorista de los precios y carteles nos ayud\u00f3 a  comunicar nuestro concepto de artesanal y cercano. Finalmente, usamos las columnas y paredes para mostrar composiciones tipogr\u00e1ficas que educasen en los beneficios de la alimentaci\u00f3n ecol\u00f3gica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un proyecto bendecido por el \u00e9xito.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-logo-1-1024x576.jpg\" alt=\"logotipo de bendito alimento dise\u00f1ado por ideologo\" class=\"wp-image-3228\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-logo-1-1024x576.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-logo-1-300x169.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-logo-1-768x432.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-logo-1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tarjeta-1024x768.jpg\" alt=\"placa corporativa dise\u00f1ada por ideologo\" class=\"wp-image-3226\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tarjeta-1024x768.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tarjeta-300x225.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tarjeta-768x576.jpg 768w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tarjeta.jpg 1375w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"769\" height=\"1024\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tote-769x1024.jpg\" alt=\"bolsa corporativa \" class=\"wp-image-3227\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tote-769x1024.jpg 769w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tote-225x300.jpg 225w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-tote-768x1022.jpg 768w\" sizes=\"auto, (max-width: 769px) 100vw, 769px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"744\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-02-1024x744.jpg\" alt=\"brtand identity\" class=\"wp-image-3218\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-02-1024x744.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-02-300x218.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-02-768x558.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"870\" data-id=\"3231\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-03-1-1024x870.jpg\" alt=\"merchandising by ideologo\" class=\"wp-image-3231\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-03-1-1024x870.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-03-1-300x255.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-03-1-768x652.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"870\" data-id=\"3232\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-04-1-1024x870.jpg\" alt=\"merch de bendito alimento\" class=\"wp-image-3232\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-04-1-1024x870.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-04-1-300x255.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-04-1-768x652.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"590\" height=\"1024\" data-id=\"3221\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-06-590x1024.jpg\" alt=\"\" class=\"wp-image-3221\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-06-590x1024.jpg 590w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-06-173x300.jpg 173w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-06-768x1332.jpg 768w\" sizes=\"auto, (max-width: 590px) 100vw, 590px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"590\" height=\"1024\" data-id=\"3220\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-05-590x1024.jpg\" alt=\"\" class=\"wp-image-3220\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-05-590x1024.jpg 590w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-05-173x300.jpg 173w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-05-768x1332.jpg 768w\" sizes=\"auto, (max-width: 590px) 100vw, 590px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"719\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-07-1-1024x719.jpg\" alt=\"\" class=\"wp-image-3233\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-07-1-1024x719.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-07-1-300x211.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-07-1-768x539.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"873\" height=\"1024\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-08-873x1024.jpg\" alt=\"bendito alimento by ideologo\" class=\"wp-image-3223\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-08-873x1024.jpg 873w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-08-256x300.jpg 256w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-08-768x901.jpg 768w\" sizes=\"auto, (max-width: 873px) 100vw, 873px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"701\" src=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-09-1024x701.jpg\" alt=\"bendito alimento\" class=\"wp-image-3224\" srcset=\"https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-09-1024x701.jpg 1024w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-09-300x205.jpg 300w, https:\/\/ideologo.com\/wp-content\/uploads\/2020\/09\/bendito-alimento-ideologo-09-768x526.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Todos los proyectos que abordamos nos entusiasman y cuando se trata de un encargo tan integral como Bendito Alimento, especialmente. Part\u00edamos de cero con el objetivo de crear una marca y un concepto de retail para productos ecol\u00f3gicos y de proximidad. <\/p>\n","protected":false},"featured_media":24994,"template":"","categoria":[],"class_list":["post-24843","proyecto","type-proyecto","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bendito Alimento - Ide\u00f3logo<\/title>\n<meta name=\"description\" content=\"Creaci\u00f3n de marca para Bendito Alimento, con el objetivo de crear un concepto de retail para productos ecol\u00f3gicos y de proximidad.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideologo.com\/caso-de-exito\/bendito-alimento\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bendito Alimento - 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